
Avila Group - Community Reading Initiative
Madison Elementary Donation
Project Highlight Video
Inland Empire, CA
Avala Group partnered with Sergo Media to produce a project highlight video showcasing their donation to a local elementary school—an initiative focused on promoting literacy and emphasizing the importance of reading for young children in the community.
In a short planning session with founder Josh Avala, we crafted a story that reflected both the heart behind the donation and the group’s commitment to the Inland Empire.
The shoot took place over the course of two hours—beginning at Josh’s office, continuing to the school for the donation moment, and wrapping shortly after.
Though simple in scope, the project delivered a clear and powerful message: that real estate is more than just transactions—it’s about building trust and giving back to the people you serve.
This video helped the Avala Group amplify their mission and share their values with their audience in a meaningful, authentic way.

"The work Sergio delivered was top-notch—very professional, very polished. Before getting into real estate, I was a marketing director for a Fortune 500 company and worked with agencies all over the country. It’s rare to find a creative who not only delivers a great final product but also makes the entire process smooth. From our initial Zoom call to the storyboarding and shoot day, everything was well-organized and executed flawlessly. I only had one small revision—and that was on me. I’m definitely planning to work with him again soon. Highly recommend Sergio and his team."
— Josh Avala, Real Estate Agent | @JoshTalksHomes
















